Website Development, PPC campaign management and SEO for FiveStarMoulding company

Five Star Moulding had started as a company known for its crown moulding, wainscoting, accent wall and waffle ceiling installation expertise. Today, they are equally renowned for setting the tone when it comes to excellence, professionalism and craftsmanship.

Website: fivestarmoulding.ca

Purposes

  • Development site for services provided by FiveStarMoulding company
  • Create and optimize Google AdWords PPC campaign to bring quality, convertible traffic to the new website
  • Improve visitors conversion, increase number of visitors filling request quote forms or contact sales department directly
  • An increase in site traffic from search engines and PPC advertising
  • Increase services sales
For the website has been developed convenient logical structure for a positive interaction with potential customers and to cover the greatest number of search phrases.
It was conducted A / B testing to select the optimal tariff plans and to find most conversional forms of  orders.
Due to the positive experience with search traffic, it was decided to launch an advertising campaign on Facebook